B2B Email Marketing

Effective Email Marketing Strategies for Navigating the AIDA Model

In the realm of digital marketing, many marketers use the AIDA model, whether consciously or subconsciously, to derive the marketing strategy. AIDA model stands for Awareness, Interest, Desire and Action and is the best-known marketing model amongst marketers to trace consumer’s buyer’s journey. As an email marketing expert agency, we follow...

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Seven Years of Turnaround: How a Cad Outsourcing Startup Achieved Sustainable Growth with SalesZoomer

Introduction:  In this blog, we'll explore the remarkable journey of an early-stage CAD outsourcing company with SalesZoomer that not only achieved multifold sustainable growth but also established a good market standing, even during the challenging years of the pandemic. Our association with this company is the longest (and most successful at...

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